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Meet the Catalyst 2021 Semifinalists: Bloomlife

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Eric Dy and his wife spent 7 years trying to conceive before they had their son, and their journey was rife with complications. Eric’s wife experienced miscarriages, endured failed fertility treatments, and suffered through gestational diabetes, preeclampsia, preterm birth and postpartum hemorrhage. Their son was luckily born healthy, and his wife recovered from the complications. But the experience opened up Eric’s eyes to how antiquated prenatal care is.

His journey led Eric and his co-founder Julien Penders to start Bloomlife, a company dedicated to solving global challenges in access to maternal health and prenatal care. The idea filled a void in the medical field that has existed for years—despite spending $100 billion dollars annually on prenatal care, the U.S. still has one of the highest maternal death rates in the developed world. The founders also discovered that an increasing rate of high-risk pregnancies and a shortage of OB/GYNs was also creating “OB deserts” for nearly half of the women living in the States. And yet existing technologies were not being employed to help address this crisis. Thus, Bloomlife was born.

The company’s approach leverages wireless technology to help support, inform and empower pregnant women throughout the duration of their pregnancies.

“Life-changing technology is all around us,” said Dy. “We believe it’s time to start applying that technology where it matters most, by helping save thousands of families the heartache of pregnancy loss and empowering women with the critical information they need.”

Bloomlife is working to achieve their goal by combining connected devices with data analytics to increase access to care, provide personalized feedback to moms and help doctors predict and manage pregnancy complications early on. Their wearable technology tracks critical health indicators for both mom and baby, to help address risk factors and detect potential abnormalities that expecting mothers—and even doctors—may not think to look for. Bloomlife also uses data analytics to help compile this critical information, bolstering the body of information on prenatal care available in the United States.

“Our platform cannot exist without wireless technology,” said Dy. “Wireless technology not only provides the necessary connection from the home to a clinic that may be a hundred miles away, but provides the simple convenient user experience within a patient’s home to make the products easy to use without technical training.”

This tech application comes at a crucial time, and is geared toward the populations that need it most—45% of the women who give birth in the U.S. are on Medicaid, and more than 15 million women live within healthcare deserts that offer limited or no access to maternity care. The company has already compiled the largest physiological data set on pregnancy in the world, and intends to keep growing their data pool.

Our platform cannot exist without wireless technology. Wireless technology not only provides the necessary connection from the home to a clinic that may be a hundred miles away, but provides the simple convenient user experience within a patient’s home to make the products easy to use without technical training.
Eric Dy, Co-Founder, Bloomlife

“There is such a scarcity of critical data for a population who needs it,” said Dy. “Our ultimate aim is to offer every woman across the country access to the highest quality care possible, even if she doesn’t live close to an OB/GYN.”

And the power of wireless is critical to the company’s success. “The ability to deliver prenatal care from the comfort of a patient’s home is part and parcel of both our business and social goals,” said Dy.

Over 14,000 women have used the Bloomlife pregnancy tracker across the United States, with 45% of those users coming from rural communities. Bloomlife has also shipped the pregnancy tracker to U.S. military bases overseas, supporting expectant women who are deployed.

We are proud to have Bloomlife as a Catalyst 2021 Semifinalist and look forward to the impact these changemakers have on the issues of access to healthcare throughout the United States.

 

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